Chinese online dating market
Millions of Chinese go online every day in hopes of finding their Mr. China’s economic growth has brought about drastic societal changes in the last decennia.
It has not just changed entire villages and family constructions; it has also reshaped the landscape of dating and marriage. In China, online dating is serious business for many.n a country of 1.3 billion, finding a suitable spouse is not always easy.
China’s economic growth has not just changed entire villages and family constructions; it has also reshaped the landscape of dating and marriage. In China, online dating is serious business for many.While the mean age of marriage is rising, marriage is still nearly universal among the Chinese.More than 99% of women between the ages of 35 and 39 in mainland China have been married at least once, according to a study by Gavin W. The traditional emphasis on finding a partner with a similar educational pedigree and economic standing is still followed in the digital world.These marriage markets are a logical extension of the traditional Chinese matchmaking culture, where family elders drive the screening for, and selection of, their child’s future mate.At the same time, however, there is an entirely different market in operation, one where millions of exchanges happen daily, and the “shoppers” are the singles themselves.
According to Shang-Hsiu Koo, CFO of Jiayuan, the largest Chinese online dating website, what users value most in a potential match are education level, age, height and residency (in China, having a residency permit, in a top-tier city is highly desirable because only those with permits have access to public services and certain employment opportunities in that city).